We Know The PC is Over, But is the App Dead Too?

Smart phone searches have grown 69% since 2014.

An old computer is sitting on a table next to a remote control.

It's true. There are 7 billion people in the world, and 5.4 billion of them own a cell phone - a startling number if you compare it to the 4.2 billion that own a toothbrush. This is the very reason that Google has put a premium on mobile websites , and in 2015 news outlets coined it "Mobilgeddon". The move from desktop to mobile has even gone as far to have seen a steady decline in app downloads year to year. Causing businesses to focus on retention of their online visitors rather than just acquisition. So what does that mean for your website or your business?

There are a number of implication including Google's intentions to move from a desktop-first index to a mobile-first index that could dramatically affect how your customers find you online. Get yourself ready and you could pick yourself up in the rankings. Talk with someone at Flypaper today to if your site is ready.

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http://marketingland.com/report-pc-app-boom-207857
http://searchengineland.com/know-mobile-crawl-site-looks-like-270220

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